John de Graaf

John de Graaf is an author, filmmaker and Executive Director of Take Back Your Time ( Fifteen of his documentaries, including the popular special, AFFLUENZA, have been broadcast nationally on PBS. His books include the best-seller AFFLUENZA: THE ALL-CONSUMING EPIDEMIC, now in its third edition, and WHAT'S THE ECONOMY FOR, ANYWAY? His work and speaking engagements involve exploration of the intersection of happiness, work-life balance, consumerism, health and sustainability. He has taught at The Evergreen State College and helped develop the UW Summer School Class "What's the Economy for, Anyway?" in 2007.He is a co-founder of The Happiness Initiative ( and recently served as an advisor to the government of Bhutan as it development its Gross National Happiness project proposal for the United Nations.